Dads to Media: Playing With Barbies Is Just Us Doing Our Job

Every few months, some form of media latches onto a fairly tried and true set of clichés about men — in particular, dads. Whether it be a fumbling character on a popular sitcom or a new movie, a misguided trend or lifestyle story in a major news outlet, or a fresh attempt at a heartwarming ad campaign, there seems to be constant reminders to the masses that dads who know how to be parents need to be highlighted as the exception to the norm. The latest iteration of the “exceptional dad” stereotype comes by way of a new ad campaign for Barbie.

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